hi (:

i’m a director + creative director based in london - previously in-house creative director for arlo parks | currently creative commissioner at island records. cultivating collaborative relationships between artists and creatives to develop conceptual visual work that tells stories.

creative development, art direction + commissioning for arlo parks, lianne la havas, lola young, sekou, kojey radical, digga d, dermot kennedy + hozier - taking a holistic creative approach, covering the 360 of a campaign from album artwork, music video, brand partnerships, stage design, merch design, editorial + content.

i’m also a video director + photographer in the music + fashion space creating textural visuals inspired by movement + emotion - inspired by my mixed indian heritage to express narratives through image making.

view my creative portfolio here.

say hello, i like to drink coffee and chat! - contact@sar-ah.xyz